Meet The Founder

Carli Raé Aldridge is a dynamic entrepreneur and marketing strategist with a passion for helping brands stand out in a crowded marketplace. A proud three-time graduate of Albany State University, Carli holds a Bachelor of Science in Criminal Justice with a minor in Psychology, a Master of Science in Criminal Justice with a concentration in Law Enforcement, and an MBA in Marketing, which have equipped her with a unique blend of analytical and creative skills.

​

In 2022, Carli founded Social Misfits Marketing & PR Firm, a boutique agency dedicated to empowering businesses and individuals with innovative branding, strategic communications, and impactful public relations solutions. Under her leadership, the firm has successfully worked with a diverse range of clients, from small businesses to established organizations, helping them craft compelling narratives and build meaningful connections with their audiences.

​

With a keen eye for market trends and an unwavering commitment to excellence, Carli brings a fresh, forward-thinking approach to marketing. She specializes in brand development, digital strategy, event marketing, and influencer collaborations. Her ability to blend strategic insight with creative execution has made her a sought-after expert in the industry.

​

Beyond her professional achievements, Carli is deeply rooted in community service and leadership. She is an Associate Matron of Divine Light Chapter No. 6, OES, PHA, and an active member of several Masonic houses, where she plays a pivotal role in charitable initiatives and mentorship programs. She also volunteers with local organizations such as CCYS in Tallahassee, dedicating over 100 hours annually to mentoring and community engagement.

​

Carli's entrepreneurial journey is fueled by her belief in authenticity, resilience, and innovation. Whether she's helping a brand find its voice or mentoring aspiring entrepreneurs, she is committed to making a lasting impact in both business and community.

​

When she's not leading her firm, Carli enjoys exploring her love for faith, food, fashion, and fitness—four pillars that define her personal brand and lifestyle.

​

Connect with Carli Raé and Social Misfits Marketing & PR Firm today to bring your vision to life with authenticity and creativity.