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Web Development: Build, Design, and Optimize Your Website

Overview:
Your website is often the first impression potential customers have of your brand—make it count! Web Development will walk you through creating a user-friendly, visually appealing, and high-performing website that drives traffic and conversions. This course is designed for beginners or small business owners who want to take control of their web presence without needing extensive technical knowledge.

What You’ll Learn:

• Foundations of Web Design: Learn the basics of layout, structure, and design principles that create an effective website.

• Website Platforms & Tools: Explore user-friendly website builders like Wix, WordPress, and Shopify, and determine which is right for your needs.

• Building a Homepage That Converts: Craft a homepage that captures attention and guides users toward key actions (sales, bookings, inquiries).

• SEO Basics: Optimize your website for search engines using on-page SEO strategies, meta tags, and keywords.

• Mobile Responsiveness: Ensure your site looks great and functions smoothly on mobile devices and tablets.

• User Experience (UX) Design: Enhance navigation, improve loading speed, and reduce bounce rates through design improvements.

• E-commerce Essentials: Set up an online store with product pages, payment gateways, and customer service tools (if applicable).

• Security and Maintenance: Understand basic website security and learn how to update and maintain your site.

Who Should Take This Course:

• Entrepreneurs and small business owners

• Marketing professionals looking to expand their digital skills

• Freelancers and consultants

• Creatives and influencers seeking portfolio websites

Outcome:
By the end of this course, you’ll have a fully functional, well-optimized website designed to meet your business or personal goals. Whether you want to launch an online store, promote your services, or showcase your brand, this course will give you the tools you need to succeed online.